October 30, 2024

Mastering the Art of Sourcing: How Home Stagers Can Find and Use Retail Products

man wearing green crew-neck top and eyeglasses with black frames looking at side
John Bonacci

Co-Founder & CEO

man wearing green crew-neck top and eyeglasses with black frames looking at side
John Bonacci

Co-Founder & CEO

Why Retail Stores Can Be a Stager’s Secret Weapon

When most people think about professional home staging, they picture an endless warehouse of curated furniture, artwork, and décor. While many stagers do maintain private inventories, there’s another valuable sourcing option that often goes underused—retail stores.

Retail sourcing offers an unmatched mix of variety, accessibility, and on-trend inventory. From big-box furniture outlets to local thrift shops, retail stores can provide everything from foundational pieces to the perfect finishing touch. And in an industry where timing, budget, and style all matter, that kind of flexibility can be a game-changer.

At Hevenle Staging & Design, we’ve mastered the art of mixing retail finds with professional staging techniques to create polished, cohesive spaces. The trick is knowing where to shop, what to look for, and how to build relationships that make sourcing faster, easier, and more cost-effective.

Strategies for Effective Retail Sourcing

Identify the Right Stores for Your Style and Budget

Not all retail stores are created equal when it comes to staging potential. The right mix depends on your design aesthetic, budget, and project timeline. For major furniture pieces, large retailers like Living Spaces or IKEA offer variety and availability. For decorative accents, lighting, or seasonal items, stores like HomeGoods, At Home, or Ross often have affordable options that still look high-end.

Home improvement stores can be goldmines for staging elements like patio furniture, potted plants, or DIY supplies for custom projects. And don’t overlook thrift and consignment shops—our team has found countless unique, affordable pieces at local Habitat for Humanity ReStores and similar outlets.

By aligning store choices with your staging style and the property’s needs, you’ll save time and avoid aimless browsing that leads to mismatched purchases.

Plan and Budget Before You Shop

Retail sourcing can be dangerous for the impulsive shopper. A clear plan keeps your project on track and your budget intact. Before you head out, define the scope of your purchases:

  • Allocate a set amount for each category—furniture, textiles, décor—based on the project’s priorities.

  • Bring a detailed list so you don’t forget the essentials or get distracted by pieces that don’t fit your vision.

  • Keep swatches or photos of your staging palette handy to ensure new purchases work with your overall design.

This approach keeps sourcing focused and efficient, so you leave with exactly what you need to complete the space beautifully.

Take Advantage of Sales and Discounts

Retail stores run frequent promotions, and timing your purchases strategically can lead to big savings. Seasonal sales—like post-holiday clearance or summer outdoor furniture markdowns—are perfect for picking up quality items at reduced prices.

Always check clearance sections for hidden gems, and sign up for loyalty programs to access exclusive discounts or early sale notifications. In some cases, applying for a store credit card can unlock immediate savings on large purchases, though it’s best to use these selectively and strategically.

The more you familiarize yourself with a store’s sales cycle, the easier it becomes to predict the best times to shop.

Build Relationships with Store Managers

Networking isn’t just for real estate—it works wonders in retail sourcing too. Store managers and staff can alert you to upcoming sales, hold items for you, or offer bulk purchase discounts.

Introduce yourself, explain what you do, and share your vision for upcoming projects. When store employees see you as a consistent, professional customer, they’re more likely to help you secure the pieces you need quickly and at a favorable price.

We’ve found that a simple follow-up—like sending a quick thank-you email or sharing photos of staged spaces featuring their merchandise—helps strengthen these relationships over time.

Know the Return Policies

Even with careful planning, not every purchase will work out. That’s why understanding a store’s return policy is crucial. Some retailers have generous return windows and accept gently used items, while others have stricter terms or restocking fees.

Keep all receipts and leave tags on until you’re sure the item works in the space. For staging, where timelines can change and client preferences may shift, flexibility in returns can save you both money and stress.

Get Creative with DIY and Customization

One of the best parts about retail sourcing is the opportunity to put your own spin on a piece. With a little creativity, you can turn an ordinary find into something that feels one-of-a-kind.

Repainting or refinishing furniture, reupholstering a chair in a fresh fabric, or swapping out standard hardware for decorative knobs can transform a store-bought item into a design feature. Small changes can also help tie disparate retail finds together, ensuring a cohesive look throughout the property.

Customizing retail pieces is also a cost-effective way to achieve high-end style without the high-end price tag.

Curate, Don’t Just Collect

The real skill in retail sourcing is knowing how to blend items from different places into a harmonious whole. A great stager doesn’t just fill a cart—they curate a vision.

When selecting pieces, think about how they will work together in the final design. Does the scale feel right for the space? Does the finish complement other materials in the room? Does the item help tell the story you want buyers to connect with?

By keeping the big picture in mind, you ensure that every purchase contributes to a cohesive, inviting atmosphere.

Turning Retail Finds into Staging Success

Retail stores offer endless opportunities for sourcing staging pieces, but it takes a strategic eye to turn them into polished, market-ready interiors. By identifying the right stores, planning ahead, taking advantage of discounts, and building professional relationships, you can stock your staging toolkit with pieces that are stylish, durable, and budget-friendly.

At Hevenle Staging & Design, we see retail sourcing as another tool in our design arsenal—one that allows us to create beautiful, unique spaces for every project. Whether we’re mixing a statement piece from a boutique with budget-friendly finds from a big-box store, or customizing a retail purchase to fit a client’s vision, the goal is always the same: transform a house into a home that buyers can’t resist.

With the right approach, retail sourcing isn’t just convenient—it’s an art form. And when done well, it can help you stage faster, smarter, and more creatively than ever before.

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Discover inspiration, trends, and behind-the-scenes stories from the creative world we work in.

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Discover inspiration, trends, and behind-the-scenes stories from the creative world we work in.

Continue Reading

Discover inspiration, trends, and behind-the-scenes stories from the creative world we work in.